Naomi Simson Quotes

101 Naomi Simson Quotes (RedBalloon, Shark Tank Australia)

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Failure isn’t in my vocabulary.
Naomi Simson

[In February 2012.] Great businesses solve problems.
Naomi Simson

I have never been someone who likes being told what to do.
Naomi Simson

People don’t resign from companies, they resign from managers.
Naomi Simson

Anything is possible. It just takes time and money.
Naomi Simson

A thousand customers means a thousand opportunities to learn.
Naomi Simson

Management by committee is not leadership.
Naomi Simson

Thoughts without actions are useless.
Naomi Simson

Simplicity wins every time.
Naomi Simson

It is up to me to create my future. It is up to me to make the difference.
Naomi Simson



You can be a victim of circumstance or you can choose your future.
Naomi Simson

It is not ‘what’ you do that makes the difference; it is the ‘why that puts a spring in your step, a smile on your face, and gives you a sense of fulfilment.,, It is the ‘how’ that makes a difference to others.
Naomi Simson

I have often laughed that if I had not become a mother I would never have thought to start my own business. Being a mother brings a completely different set of challenges, especially teaching you to juggle priorities…
Naomi Simson

Be a little dog with a BIG dog personality!
Naomi Simson

Work won’t remember the weekend you didn’t give it. Your friends will.
Naomi Simson

If you look at a baby, you see a being of infinite possibility. What road will they take, who will they meet and what experiences will they have? Anything is possible for that child. At what point do we start limiting what we think we can do? Is it when we get a big ‘NO’ from a school teacher or parent?
Naomi Simson

I have always seen the glass as half full, and the good in everything and everyone.
Naomi Simson

Every young graduate thinks they know everything – and I was no different.
Naomi Simson

Why have talented people if you have no intention of listening to them or nurturing their initiative?
Naomi Simson

I was ecstatic to join Ansett Australia as a Product Manager… I was amazed that after a few days at Ansett, I still did not yet have a PC on my desk. I asked my manager when it would be delivered. ‘But why do you need a PC when we have the typing pool?’ was the response. ‘You simply dictate what you want to have written into this machine, then the next day it comes back, you make corrections, then the day after that it comes back again.’ I thought, ‘It cannot seriously take three days just to produce a document.’ It did… this was an absolute shock to me.
Naomi Simson



Without happy people in an organization it is very hard for a customer to have a happy experience with the business.
Naomi Simson

I sought out Apple Computer Australia and I was thrilled to join as a Marketing Manager, although I managed to work for Apple at the only time that its co-founder
Steve Jobs didn’t. On my first day I was sitting quietly at my desk and someone said, ‘I’m so glad you’re here. We’ve got a warehouse full of PowerBooks. Have you any idea how to shift them?’
Naomi Simson

Honour your suppliers, truly engage them in your purpose, make sure that you have shared values and you will be far larger and more successful than you ever imagined without the head count.
Naomi Simson

Allow time to see the results of your labour of love.
Naomi Simson

As a marketer I’ve found the job is so much easier if there is consistent, memorable branding on all communication.
Naomi Simson

Make a stand for what you truly believe in and if it makes commercial sense you will win out in the end.
Naomi Simson

My father has been a great inspiration, saying to me throughout my childhood, ‘If you are going to do something, do it properly.’ I still hear his voice in my head regularly.
Naomi Simson

It is not the size of the budget that counts. It’s what you do with it that matters.
Naomi Simson

Marketing is about continually listening to your customers and discovering what they heard, learned, liked and loved.
Naomi Simson

[In 2007.] It is more than a decade since I had a boss… I know I was a very challenging employee. I could never sit still. There was always another idea, a better way of doing things that I had imagined, some information I did not yet know and needed to discover.
Naomi Simson



I’m probably unemployable. I’m too passionate.
Naomi Simson

The idea for RedBalloon Days actually came from one of my Bright Marketing clients. He wanted to bring the UK experiences agency Red Letter Days to Australia and approached me for some marketing input. When he came to me with the idea, there was no initial excitement from me, more mild enthusiasm or curiosity. I just thought, ‘That could be fun, I might put a bit of my time into it.’
Naomi Simson

For me, a red balloon has always been a symbol of happiness in a grey day…
Naomi Simson

Don’t be afraid to take risks. Be dead scared instead!... Being afraid is part of growing a business. Not being ruled by fear is what makes us entrepreneurs.
Naomi Simson

Why didn’t I just give up after those initial disasters? Well because I’d put $25,000 of my own money into it and a lot of time and energy. Failure just doesn’t sit well with me, I just had to prove to myself I could do it…
Naomi Simson

I took to walking to meetings with red balloons attached to my briefcase. If anyone was to ask me why, I had something to tell them, something that might excite them. Or they just might have thought I was nuts. Either way at that stage I didn’t care.
Naomi Simson

When I’m stonewalled, I always seem to think of new possibilities in a situation.
Naomi Simson

One of the many things I learnt… was that success and growth stems from finding the opportunity in what is in front of you and acting upon it.
Naomi Simson

I must admit having a husband with a strong accounting/finance background is invaluable.
Naomi Simson

From the beginning I never thought of us as a small business. We were a big business in a small agile body.
Naomi Simson



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